Everything begins and ends with passion. From the halcyon days of MySpace to the powerful platforms of today, I have been through them all. I love what social media means…connecting people regardless of distance. It is the great equalizer. It gives everyone equal voice. A small business can level the advantage of the big-box store by communicating directly with customers and building loyalty. This is what makes me so passionate about social media. At cnctNOW LLC we are bringing the “Cheers Philosophy” to social media for our clients. We want everybody to know your name. We’re breaking down the stodgy walls of B2B and B2C and replacing them with the H2H or Human to Human handshake. The long lost days of neighborhoods and community have a new home and social media is the roof that covers it all.
Social media marketing isn't just blasting advertising at your audience. It's more nuanced than that. It means connecting on a human level with a targeted audience that ultimately seeks a more familiar relationship. It's the great equalizer and allows businesses of every size to compete on the same level with their customers
Social media marketing is the perfect solution for small business as it allows you the intimate relationship you already have with your customers to extend beyond the handshake into the digital world. With the ability to target your exact audience and develop a relationship before, during, and after the transaction, social media is uniquely capable of helping your business grow.
There is no right answer to this question but there are a lot of wrong answers. The overly simplified answer is that you should use social media marketing as much as your audience will tolerate. Each network has a different threshold and each audience is different. A free initial consult with cnctNOW and Digital Edge Solutions will help establish a sound strategy for your social media marketing.
There are two basic functions provided by cnctNOW as a social media consultant - training and management. Training is available in; 1-1 continued training, hourly training, team training, advocacy training, custom workshops, and speaking engagements. Management is available in 3 different tiers; bronze, silver, and gold. The management solutions can be uniquely catered to the needs of the client outside of the 3 tier options to get the right solution for the client.
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